How to Sell Over the Holidays

13th December 2016

As the old songs say, there’s no place like home at Christmas. 

However, when it comes to trying to sell your property during this busy period, you may find yourself feeling overwhelmed. After all, how can you focus on family and festivity when you’ve got the house sale process to contend with?

The good news is that contrary to popular wisdom, winter can be a rewarding time to sell. While the number of houses on the market usually drops around this time, there are still plenty of buyers searching for their dream house - Rightmove often sees around 500,000 visits on Christmas Day, and another 1.3 million on Boxing Day.

With many buyers hoping for a moving date early in the New Year and finding themselves with extra time off work, Christmas has proven a popular time of year for the most committed buyers.

The fact that there are fewer properties on the market at this time also increases demand, meaning that the value of your property could go up. 

Therefore, sticking with your selling process across the winter may get you noticed more quickly and result in higher offers than waiting for spring would.

If all you want for Christmas is to sell your property, then follow our tips for selling over the holiday period. With a little attention to detail, you’ll soon have a moving-out date to put on your new 2017 calendar!

Make sure you’re committed

The first thing you need to ask yourself is whether you’re sure you want to carry on over the Christmas period. If you’re committed to hosting a big family gathering, for example, or are planning to travel over the break, the combined efforts may detract from your own feelings of festivity.

Furthermore, constant viewings will make it near impossible for your home to be the festive hive of activity it usually is around this time of year - as well as considering alternatives to decorations, you’ll need to keep on top of clutter even more than usual.

If you do decide to prioritise selling your home, make sure that you give yourself some time off, to focus on your own celebrations, or just to relax!

Tone down the decorations

If you’ve yet to put your house on the market and are expecting to have photographs taken for your property listing, make sure you wait to put up decorations. 

A tree and decorations will not only distract viewers from the proportions of the rooms when they look at the photos, but will clearly date when the house was put on the market. If your home doesn’t sell for a few weeks, viewers will know instantly that you’ve been trying to sell since before Christmas.

Once the photographs have been taken, decking the halls can commence with care. Choose minimal, tasteful decorations that are in keeping with your property. 

A small tree and a stylish Nordic garland will be far easier for viewers to imagine their own lifestyles around than an enormous pine and endless tinsel. Consider keeping presents hidden away until Christmas day itself.

Too many gifts and decorations will make your house look untidy to an outsider, and could make the space feel smaller. Aim to create a cozy atmosphere without overdoing it.

Keep an eye on the atmosphere

While we’re on the subject of cosiness, make sure that your home is at an ambient temperature during viewings. Leave the radiators off, and potential buyers will wonder whether your house is poorly insulated. Turn the heating up too much, however, and the space will seem stuffy and uncomfortable.

Winter viewings are an ideal opportunity to show off how comfortable your house can be. Make sure that viewers can experience this as soon as they step in through the door. If you have an extra feature such as a log fireplace, now’s the time to light it!

Don’t neglect the garden

Winter can be the most difficult time to keep any outdoor space in good order, with unpredictable weather and bare branches taking their toll. However, any extra attention to your property’s exterior will make it stand out from the rest more than ever.

Ensure that gutters, window frames and doors are well maintained, as paintwork can get flakey and wood can get damp in the winter. Keep any lawn space free of leaves and neatly cut, and keep a close eye on algae or moss growing on paving stones.

You may want to consider leaving some strategically-placed furniture out in the garden, so that buyers can imagine the space coming to life in the summer.

Choose the right agent

Choosing an expert and empathetic estate agent can make all the difference at Christmas time. Your agent should act as a trusted partner, handling all the technicalities of the sale and allowing you to focus on enjoying your festivities.

With a keen knowledge of the local market, Maslen can not only give you a realistic expectation of how long a winter sale will take, but our team will do all they can to find the right buyer as soon as possible and give you something else to celebrate this season.

For a streamlined selling process at any time of year, check out our seller’s guide or get in contact today.


Testimonials

  • The sale was dealt with swiftly, professionally and successfully. Thank you Maslen!

    Mrs Lincoln Hove

  • Very, very happy we chose you, felt right from the start! Thank you!

    Miss Blackadder Coniston Court, Holland Road

  • All agents at Maslen were extremely helpful and polite from the beginning to the completion of sale. 

    Mr Johnson Fiveways

  • Exceptional service throughout the process - should we decide to sell in the future we wouldn't hesitate to use your agency. You're a cut above the...

    Ms Windels & Mr Barham Fiveways

  • Extremely efficient. Nick and Paula are excellent. The weekly phone calls were much appreciated. 

    Ms Gray Lewes Road

  • Very pleased with the excellent service throughout. Professional, friendly, efficient and no hard sell. Achieved above asking price. Thank you!

    Mr Witten Lewes Road

  • Compared to your rivals, your service was excellent

    Ms McGrigor Milner Road

  • All very professional, kept updated throughout. Very pleased - Would recommend. 

    Mrs Hammond Hove

  • I wish we had used you to sell our property! Nice to meet honest people, who are genuinely interested in helping. Very pleased.

    Mrs Porter Taunton Road

  • Our local office manager, Sharon Wareham was warm and friendly and kept us up to date at all times.

    Mr Hope The Brow

  • I would recommend Maslen to anyone. 

    Mrs Tripp Woodingdean

  • A good team at Woodingdean helped us through a stressful time.

    Mr & Mrs Penton Sycamore Close

  • Great service, always polite and friendly. Excellent contact and info all the way.

    Mr Wells Bishops Road

  • Thank you Maslens, you were all excellent!

    Miss Jasper Taunton Road

  • Sharon was amazing! She kept us up to date the whole way through the process. We cannot fault Sharon or the rest of her team. 

    Mr & Mrs Ashley Woodingdean

  • Thanks David, all very professional.

    Mrs Flowers Foxdown Road

  • Sharon and her team could not have done more in what was a difficult sale. 

    Ms Daly Woodingdean

  • Outstanding service from Sharon. James is an asset to Maslens & Harvey was so helpful and polite.

    Ms Cianchetta Selhurst Road

  • In February 2016 I was looking to buy and sell very rapidly. Competition among buyers at the time was very high. Sharon @ the Woodingdean branch sh...

    Ms Helen Lyons Woodingdean

  • Please thank Paula at Lewes Road - Excellent service. 

    Mr & Mrs Nuthall Lewes Road

  • We were delighted with the service received from all the staff with whom we had contact,

    Dr Crichton The Ridgway

  • The whole team were very committed from start to finish.

    Mr Pilgrim Lewes Road

  • Very happy with the service we got from you guys, everyone we dealt with was extremely friendly, professional and helpful. Thanks!

    Mr Brown Titian Road

  • The team worked very hard over a long period to ensure my sale went through - excellent service!

    Mr Patrick Gladstone Terrace

  • Brilliant. Well done to Sharon and the Woodingdean team.

    Ms Curtis The Ridgway

  • As always, an excellent service. 

    Mr & Mrs Field Lewes Road

  • Harvey was helpful and easily reachable at the beginning of the process and Sharon kept us informed and was always happy to help.

    Ms Murch & Ms Mapa Ticehurst Road

  • Sold within 2 weeks for asking price "excellent!"

    Mr Grundy Bishops Road

  • Superb service as usual, I would always recommend you.

    Ms S Hike Blackthorn Close

  • Cannot express our appreciation enough of all the efforts made by the Woodingdean team - they were fantastic.

    Mr John Mogridge Woodingdean

  • You were amazingly helpful throughout - a real pillar of strength with a very difficult sale.

    Mrs Parkin Fiveways

  • Thank you. We found all the staff knowledgeable and really pleasant to deal with. 

    Ms Ansloos Lewes Road

  • Quality advice about when and how to sell, which was spot on. Thank you.

    Miss Coleman Buller Road

  • An efficient, professional and friendly service. Helpful and a pleasure to do business with.

    Mr Beddington Brading Road

  • Thanks for an excellent service. 

    Mr King Hove

  • Good team. Straightforward. No nonsense.

    Mr Standing Newmarket Road

  • Sharon, Harvey and James were all excellent - very professional. Totally opposite to what I have experienced with other agents. Maslen have restore...

    Ms Lyons Woodingdean

  • Excellent customer service throughout. I will definitely recommend you, and use you again. Thank you.

    Ms Longley Kingsbury Street

  • Hugely impressed with Ben & his team.

    Mrs Mead Upper Lewes Road

  • First class service from a first class team.

    Mr & Mrs English The Ridgway

  • Nick and Paula are total stars! They were incredibly supportive and present throughout. Thank you!

    Miss O'Haire Hove

  • Excellent service from the Lewes Road branch. Martin Timms secured a quick sale & at a good price & Paula Carter worked really hard to secure...

    Ms Schulte Bear Road

  • Maslens as a whole were really friendly and professional. I have to thank and congratulate Paula Carter for being superb at her job and exceeding m...

    Ms Warren Hove

  • Very impressed with the efficient and friendly service, the staff were a pleasure to deal with. 

    Mr & Mrs Gill Lewes Road

  • Already recommended you! Thank you.

    Mr Edwards The Ridgway

  • Sharon was excellent, she kept us informed at all stages and was a really calming objective influence in the process.

    Ms Frederick Channel View Road

  • A really good experience.

    Mr Tibble Lewes Road

  • We were very pleased with services provided by the Fiveways office.

    Mr & Mrs Sawyer Shaftesbury Road

  • Paul Wilkinson was extremely helpful and efficient. The only problem was the vendors solicitor and Paul warned me of this. A good transaction all r...

    Mr Lavender Fiveways

  • Very helpful and patient team.

    Mrs Shea Selborne Place

  • Very impressive - professional and friendly, both Martin Timms and Paula Carter were excellent at keeping in contact with sensible advice based on...

    Mrs O'Connor Hove

  • The whole team were excellent, each one of them felt like family. Sharon had a lot of sorting to do at times but coped very well, a true profession...

    Mr Vernon Woodingdean

  • I was new to the area and viewed a lot of properties with a lot of different agents. Maslens were by far the best I came in contact with, so when i...

    Mr & Mrs Heer Lewes Road

  • Paula was fabulous and we felt really informed and supported. 

    Mr & Mrs Walker Lewes Road

  • Paul was absolutely brilliant. 

    Mrs Tasker Fiveways

  • Excellent service as always

    Mr Field Ringmer Road

  • A very committed team who made the sale process very easy.

    Ms Rees Ticehurst Road

  • It was a long, drawn out process that the people at Maslen helped me through, without the impression that it was a chore. So extremely professional...

    Mr McLagan Lewes Road

  • Thank you for everything!

    Ms Tucker Willow Close

  • Very good service and communication. Paula was excellent.

    Mr & Mrs Scarboro 1 Pevensey Road

  • I found the service to be courteous, friendly and efficient.

    Mr Upton Buller Road

  • We were very impressed with the Nick from start to finish. 

    Mr & Mrs Smith Lewes Road

  • Excellent Service from start to finish.

    Mr T Mole Cromwell Road

  • Ben and Paula were calm and reassuring throughout a very difficult process!

    Ms Easterbrook Bear Road

  • Service exceeded my expectations overall at all stages of the process - I wouldn't hesitate to recommend you. Thanks. 

    Ms Greene Lewes Road

  • The staff were very helpful, an excellent service. I would recommend you to others.

    Miss Hockly Fiveways

  • Paula was absolutely amazing!

    Mr & Mrs MacKay Lewes Road

  • Fantastic service. By far the best agents we have ever used, I cannot recommend you highly enough.

    Mr Field Mafeking Road

  • It was an amazing experience, everyone involved were fantastic. 

    Mr & Mrs Knight Woodingdean

  • I have bought and sold 7 properties, and this was the best experience of an estate agents services I have found.

    Mrs Shepherd Hertford Road

  • From start to finish the sale was dealt with in a thoroughly professional manner.  

    Mr Gibbs Lewes Road

  • Very impressed with the service. Sharon Wareham works tirelessly, very professionally and is always there for advice. 

    Miss Matthews Kipling Avenue

  • Many thanks to Nick. It was an easy process thanks to you! I'm extremely satisfied with how the sale went, great job.

    Ms Mayanobe Aymer Road

  • Very impressed with all dealings with Maslen. Paula Carter was in particular very knowledgeable and helpful. 

    Mr McBlane Hove

  • Very professional service. Thank you!

    Miss New & Mr Jackson Buller Road

  • Very comprehensive and professional. Nice people to work with and highly recommended. 

    Mr Alderton Ladysmith Road

  • We cannot recommend Maslen's estate agents enough.

    Many thanks to Paul, Donna, Janette and the...

    Linda & Les Wigmore Close

  • Very pleased with the experience. I would definitely recommend you and use you again.

    Ms D Edmonds Horton Road

  • A completely painless experience from start to finish. Thank you.

    Mr Woolven & Mrs Bessant-Woolven Lewes Road

  • A very positive experience - I had most contact with the Fiveways office and they were so friendly and helpful.

    Ms A King Balfour Road

  • Paula's role was brilliant. Having someone office based and available was so appreciated and her promptness an impressive service - every Estate Agent...

    Ms Wynn-Jones Baxter Street

  • Graham Griffin provided us, and continues to provide us, will all-round excellent advice. We trust his knowledge and expertise.

    Mr Blackmore & Ms O'Sullivan Financial Services

  • Best Estate Agents ever experienced - professional, approachable, competent and exemplary. 

    Mr & Mrs Guest Riley Road

  • Excellent communication and advice throughout. It felt very reassuring to be in good hands.

    Mrs Brooker Buller Road

  • Very pleased with the service. Many thanks to Sharon and the boys!

    Mr Flynn Woodingdean

  • Best Agents in Brighton.

    Mrs Field Tarner Road

  • First class service. Friendly and professional.

    Mr Thorne The Avenue

  • Paula is amazing!

    Ms Aspnall Gladstone Place

  • Thank you Paul and Archie, you gave an excellent service, as well as Kelly. I look forward to working with you again. 

    Mr White Fiveways

  • Very thorough & very informative.

    Mr Michnowicz Waldegrave Road

  • All the staff I dealt with were excellent. Sharon worked really hard to complete the sale.

    Mrs Bent Falmer Gardens

  • The Woodingdean team were very friendly and approachable.

    Mrs Palmer Pitt Gardens

  • Ben was particularly enthusiastic and helpful. Martin, Paula, Sam and Will are all hard workers.

    Ms Goodey Franklin Road

  • Sharon was excellent - kept us well informed, thank you so much!

    Ms Waters Cowley Drive

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